TravelGraph™
Location Informed Audience Insights & Data
TravelGraph™
The places we visit and distances we travel define us.
The TravelGraph platform uses location based insights from home, work, play, and the destinations in between to create an audience behavior profile that scales.
Know your customer better.
Do you really know where your audience is from? Are they local? Are they destination travelers? How far did they travel to arrive at your destination?
TravelGraph™ unlocks details of your audience, allowing you to fully understand how to engage them.
Learn more from travel behaviors.
Having a holistic view of how audiences engage with your destinations gives you powerful marketing insight.
Know where to market.
Inform your marketing investment, messaging, seasonality and audience segments better by knowing the classifications, distances, and destination behaviors of your audience.
Understand the Market.
Research competitor locations, audience insights, and aggregate behaviors of look-a-like destinations.
Create Audiences for Advertising.
TravelGraph uses location based signals to identify cohort audiences that scale. (Groups of people who share common travel behaviors.) These audiences are available to programmatic marketing channels, including Mobiquity’s Audience Buildr™, the Advangelists media buying platform, and available on third party platforms.
Unprecedented marketing performance when combined with HomeGraph™ and data.
Using HomeGraph™’s stay-point algorithms combined with TravelGraph’s understanding of travel and destination engagement, marketers can create the most powerful audience data set available on the market.
Learn more about your audience’s devices, media consumption, and behaviors than ever before.
Let’s start the journey.
Contact Mobiquity Networks to explore how TravelGraph™ and the complete suite of Mobiquity tools can power your marketing performance and grow your business.